About us

Holdingbay, putting control into Industrial digital business growth.

Holdingbay web agency for manufacturing, based in Brighton, Sussex, we are happy to talk about your business needs, where ever you are located Birmingham, Brighton, and Beyond.

  • Build projects from scratch or develop existing ones.
  • Manage the design and development process
  • Work is Agile, Responsive website with good analytic targets to improve results
  • Drive value for Industrial business with targets to meet and slack to reduce.

Founded over 10 years ago, this agency has grown to serve customers in the UK, Germany and around the world. With a track record of building technical online solutions and partnering with in-house teams to release their potential. Less time entering back office data and more time automating and answering sales enquiries.

We work with businesses who want to improve their b2b sales process or build applications to allow process for staff or customers to be improved. One specialism in the engineering industries who manufacture products and assemble tools that need to find and educate their buyers. Often these products are backed with desktop or cloud interfaces to track and use the resources they provide.

Sometimes work out of an co-working office in Cologne, Germany when working with European partners.

Online development success

We believe that online can fit the market of all businesses and is such an accepted and beneficial channel. It is not an alternative to the exclusion of other medium but offers a scale and return for the cost that would have required owning large press, tv and radio spots in the past. Now it offers and always on support to those channels and often allows lower spend there and more ROI through joined up strategy.

Product catalogues and training material can save much of the print costs being online and always be updated and close to a call to the sales and support line. This year Video is such a growing area that offers a personal and impactful addition. We back this with what we see as adding CNC to your unmanned website machine. Analytics and performance data allows you to get the best and see the results of building your online business machine to better out put of leads and reduce areas of waste and inefficiency

Trusted partners

We work with a close network of partner companies and specialists on projects. Working with the client goals to extend our in-house team with people right for getting the best results.

We are here to offer our consultation to get you on a roadmap to online growth, even if online is a new area to you. We offer established businesses growth and easy to understand direction. Then we agree a scope of work to achieve that business growth.


Tristan Bailey
Director and Head of Development

Tristan Bailey, consultant and head of development at HoldingbayWith over 20 years of building and running development projects focused on business outcomes and process improvement.
He has seen businesses in many shapes and sizes. With a continued focus on value for their customers through process improvement and return on investment. Many small changes can teach you more, when you learn from the data available.

Worked with 3 startups and medium to large business improving product and sales. Through consulting experience, managing developers and architecting agile solutions. Read More about Tristan

"The customer is number one when the people on the job are able to do their best"

Rest of the team
Development, Design, UX, Marketing, Analytics, SEO

We work with long term partners and contracted team players. Teams on a project vary with scale, typically two to four. When a project is planned we build the best team around that client's needs.
If the project needs more design and branding work then we add these skills to the project. The same is true for any need we have for scaling the project to the client. Some people we partner with work on multiple projects with us a year and some we bring in when it fits the goals. This allows us to bring the best skills and value to Holdingbay clients.


Creative Bloom - Digital Marketing Agency
SEO, PPC and digital marketing training

JooJoo Creative - Unique "We Are Creative Problem Solvers"

Follow along

On twitter , for daily conversations on web, manufacturing and business growth
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Holdingbay on Github some of the projects we publicly commit to.